Strong hold and efficient styling with Fixate? Freestyle polymer enriched styling wax. Stiffness is provided to the hair in order to maintain the style.Glucam? E-10 is a low irritant humectant which provides rinse off benefits. Glucate? SS and Promulgen? D nonionic emulsifiers are also part of this wax and aid the emulsification of ingredients. Schercemol? esters in the wax provide good solvency and an overall non-oily feel on the hair after application.